Press Kit
Once you have successfully completed production, you are ready to get your film out in the market. You must open your resource base so that you are not just making an impact on audiences with your creation, but that you are also getting attention for it.
This process is all about raising awareness and having a press kit will allow you to expose the film. This guide is meant to function as a template for your own press kit to help you with the media release.
First Page
The title of your film should be bold, centered and attention grabbing. Hopefully, your film has a creative, unique and positive title. This is what will be ‘thrown around’ when it is being shown from place to place or recommended from one person to another.
Next, make sure that under the title, you have an attention-grabbing subtitle. This should be bold and in smaller font. If your project is not a film adjust the wording to your unique piece and keep the style and format of this press kit.
The last part of the first page of your press kit is to have a summary of the film (or project) which outlines the point, the gist and states important facts or research that is behind the reason you have made this important film.
Second Page
- Title
- Date of Completion
- Running Time
- Original Format
- Exhibition Formats
- Original Language
- Country/ies of Production
- Producer/Director
All Contact info, address, phone, email, web-site link should be provided.
Third Page
Prepare a paragraph or two of your biography, and any other relevant biography of the person you worked with. Next, prepare your filmography and relevant experience, this should appear in this order:
- Previous Awards
- Films Produced and Directed
- Films Edited
Fourth Page
This is titled “Reviews”. Prepare a compilation of 4-6 quotes of reviews you have received. Have the review italicized and the source in bold.
Fifth Page
List all credits to the film:
- Written, Produced, and Edited by….
- Camera
- Additional Camera
- Photos
- Original Music Composed by
- Narration
- Post-Production Audio
- Additional Music
Of course, change or adjust this to fit what you would like accredited.
Last Page
The last page is the second most important page after the first. It is meant to give you an audience base so that the screenings have press. List here the screenings or screening. This should look like this:
- Premiere
- City, State
- Location
- Date
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